Hull · Yorkshire & the Humber
Freelance social media manager in Hull
Running a business leaves little time for posting. I plan, design, write and schedule social media for businesses in Hull and across Yorkshire and the Humber, so you show up consistently without it eating into your week.
→ WHY LOCAL HELPS
Local knowledge makes better content
When your audience is local, local knowledge matters. I know the Hull calendar, the events, the communities and the way people here talk, which makes it easier to create content your customers actually connect with.
And because I'm close by, I can capture content in person when it's useful, from events to behind-the-scenes shots of your business.
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Social Media Management
Regular content and scheduling through our bespoke platform, where you can see, approve and comment on every post before it goes live. -

Content Creation
Creating high-quality, engaging content tailored to each social media platform, including images, videos, infographics, and written posts. -

Advertising
Building and managing paid advertising campaigns on social media platforms to increase reach, engagement, and conversions. -

Strategy Development
Analysing and researching your ideal audience to give you customised social media strategies aligned with your business goals. -

Social Media Training
Delivering training and workshops for you and your team on social media best practices, content creation, advertising strategies, and platform techniques. -

Analytics and Reporting
Our custom-coded solutions for Squarespace bring advanced functionality and bespoke features to your pages and brand.
Pair your socials with something more?
Add design, a website or flyer drops and build a plan that fits your business. Not sure where to start? Take the two-minute health check.
→ MEET THE FOUNDER
Hi, I'm Danielle Madden.
Nice to meet you.
I started dmads, short for digital marketing and design studio, because businesses deserve creative work that's actually good. Not rushed, not templated, not handed off to someone who doesn't know your brand.
You might know me from MADS or WebsByMADS; well, dmads brings both together in one place, making it easier to get everything you need without bouncing between two sites.
I've been working in marketing and design for over ten years, with clients ranging from solo freelancers to global brands.
Whatever the size of the project, you'll always deal directly with me, no account managers, no miscommunication, no nasty surprises.
Based in Hull. Working everywhere.
→ SELECTED WORK
Local social media work
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CityGate North
Graphic Design, Print, Social Media
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Moomenti
Social Media
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Forbes Burton
Social Media
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PIBA Hull
Graphic Design, Print, Social Media
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Ignition
Graphic Design, Print, Social Media
“The quality and finish of the designs are second to none. Her expertise and advice when it came to marketing my events allowed me to take them to the next level.”
Harry Booth · Humber Boxing Network
Ready to get your business on socials?
Send me a few details and I'll come back to you within 24 hours.
Frequently Asked Questions
Still have questions? Take a look at the FAQ or reach out anytime.
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Yes, absolutely. I work with businesses right across Hull, Beverley, Hessle, and the wider East Riding of Yorkshire, as well as clients further afield.
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Not at all. Everything can be handled remotely via video call, email, and shared documents. If you're local and prefer to meet in person though, that can always be arranged.
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Definitely. A lot of my clients are small, independent Hull businesses. You don't need a big budget or a complicated brief to get started, just a clear idea of what you want to achieve.
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No, dmads works with clients across the UK and worldwide. The Hull page exists because I'm proud to support local businesses, but location is never a barrier.
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Once we've had our discovery call and you're happy with the proposal, most projects can kick off within one to two weeks depending on availability.
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For most local businesses, Instagram, Facebook and LinkedIn are the main ones, but I'll recommend the right mix for your audience rather than spreading you across everything.
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Community management can be added and is quoted separately, so you only pay for it if you need it.
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Yes, being local makes that easy. Photography and filming are quoted separately and can be added to any plan.